Charting the Course: Fall Conference 2026
School PR is moving fast. Stay grounded, stay prepared, and lead with confidence. Join us to strengthen your practice, grow professionally, and find balance in a demanding role. Join us October 7-9, 2026 at the Hyatt Place Kent Narrows & Marina in Grasonville, MD.
This conference is designed for today’s school communicators who are navigating a rapidly changing profession. We are centering this conference on three key areas:
Professionalism
Elevate your work through strong ethics, clear communication, and proven practices aligned with APR.
Adaptability
Navigate the speed of today’s school PR world with confidence and clarity.
Balance
Manage the demands of the job while sustaining yourself for the long term.
Who Should Attend
- School PR and communications professionals
- District and campus leaders
- Anyone responsible for engaging families and communities
Hotel Information
A discounted room block is available at Hyatt Place Kent Narrows & Marina for $184/night. Located on Maryland’s beautiful Eastern Shore, the hotel offers attendees a comfortable and convenient stay with easy access to the water, local dining, and scenic marina views.
BOOKING INSTRUCTIONS:
https://www.hyatt.com/events/
Make sure that you choose the correct arrival and departure dates. Choosing dates outside of what was contracted will appear as “Sold Out” or “Not Available”
You can also call Hyatt Place reservations line at (800) 233-1234 to book reservations over the phone with a guest service agent.
Group Code – G-CPRA
Arrival Date: 10/07/26
Departure Date: 10/09/26
Cutoff Date (LAST DAY TO MAKE RESERVATIONS): 09/09/26
The discounted room rate will no longer be available to the group after the cutoff date.
Call for Proposals
Whether your strength lies in foundational strategies, collaborative leadership or cutting-edge tools, we want to hear from you. Share your expertise and help others grow by presenting at a CHESPRA conference.
Sponsorship
CHESPRA continues to innovate and grow through expanded programming, including Eat. Learn. Grow., a virtual professional development series designed to deliver timely insights and practical strategies.
Each year, CHESPRA hosts a conference featuring dynamic, high-impact agendas that challenge attendees to refine and elevate communications within their school divisions. These conferences also provide extensive networking opportunities, allowing sponsors and members to build authentic, lasting professional relationships.
CHESPRA conferences offer sponsors a unique opportunity to showcase products and services directly to decision-makers from school divisions across Virginia, Maryland, West Virginia, and Washington, D.C. By engaging with our members, sponsors gain meaningful visibility, valuable feedback, and the chance to position their solutions where they matter most, all in one place.