APR Logo

Accredited in Public Relations (APR)

  • Accredited in Public Relations (APR) is a mark of distinction for public relations professionals who demonstrate their commitment to the profession and to its ethical practice. These professionals are selected based on broad knowledge, strategic perspective and sound professional judgment via the Examination for Accreditation in Public Relations. The Examination for Accreditation is overseen by the Universal Accreditation Board, which is made up of representatives from PRSA and eight other communications organizations.

APR Q & A (adapted from PRSA)

  • What is APR Accreditation?

  • Who administers the Accreditation program?

  • Who can pursue the APR?

  • What steps are involved?

  • What is the cost?

  • When should I start the process?

  • How long does the process take?

  • What’s the Computer-based Examination process like?

  • What happens if I fail?

  • How long does the APR last?

Last Modified on July 8, 2020